When you’re running a local business, you need to market yourself whenever you can. Luckily for you, there are plenty of occasions where you can boost your marketing efforts. Birthday marketing can be especially lucrative, helping your customers feel extra special on their big day. So, what exactly is birthday marketing and how do you …
Step By Step Guide to Birthday Marketing for Your Local Small Business Read More »
Newsletters are one of the best ways to keep in touch with customers, encourage repeat purchases, and boost engagement. However, like any marketing technique, there are things you need to do to ensure their success. If you want to step up your monthly email newsletters to make them more effective, follow the brief guide below… …
8 Ways to Step Up Your Monthly Email Newsletters for Your Local Small Business Read More »
Sales funnels help businesses to build relationships with their customers, as well as improve their marketing efforts. Consisting of four different stages, your sales funnel relates to the buyer’s journey. Each different stage in your sales funnel is important to your success. Having a good understanding of the stages of your funnel will therefore help …
Email marketing remains one of the most effective marketing techniques. According to research, around 89% of marketers currently use email marketing as their main lead generation technique. However, before you jump into email marketing, it pays to understand the different types of emails you should be sending out. If you are new to email marketing, …
6 Types of Email Marketing Every Local Business Should Have Read More »
If you want your small business to grow, you need to focus on raising brand awareness. After all, potential customers and clients can’t buy from you if they don’t even know you exist. When you raise your brand awareness, it helps to significantly expand your reach. Your marketing campaigns will also become much more effective, …
6 Ways to Increase Brand Awareness for Your Local Audience Read More »
Ready to start experiencing the benefits of email marketing? Knowing where to start can be tricky, especially if you have never done it before. The good news is, there are easy methods you can use to help make your email marketing a success. While you ultimately get back what you put in in terms of …
Looking for ways to grow your audience and boost sales? Creating a monthly email newsletter is one of the most effective digital marketing tools that can help. According to a study conducted by MailChimp, email newsletters have an average open rate of 21.33%. In comparison, Facebook generates a 5.5% organic reach. So, emails definitely have …
7 Reasons You Should Create a Monthly Email Newsletter Read More »
If you want to grow your business, building up a strong presence on social media can help. Putting you in front of millions of potential customers, social media gives you a unique opportunity to reach local and national audiences. The trouble is, if you want to see results from your social media platforms, you’re going …
5 Ways to Automate Social Posting to Grow Your Business Read More »
Getting to a point in your business where you make a consistent income takes time. However, there are things that can speed up your success. Sales funnels are one of the best ways to maximize conversions and retain customers. When tweaked and monitored, they can help bring in a consistent number of customers and clients. …
Why Sales Funnels Are the Keys to Making More Money in Your Business Read More »
Setting yourself up on social media is one of the best things you can do for your local business. Giving you access to millions of potential customers; social media platforms have a range of tools to help you get seen by your audience. One feature you’ll want to take advantage of is social media billboards. …
Why You Should Take Advantage of Social Billboards Read More »
