When you run a small business, retaining customers is key to your success. Studies have shown that existing customers spend more than new customers. However, keeping them coming back for more isn’t always easy. One effective way to keep hold of your customers is email marketing. Sending out regular emails helps to keep your brand …
Why You Need to Be Building an Email List as a Small Business Owner Read More »
Social media is undoubtedly one of the most powerful marketing tools for small businesses. Facebook is particularly popular with brands due to benefits such as its business page feature. Having a Facebook business page is not enough in itself to ensure your online success. You also need to make sure that it is well optimized. …
Why You Need an Optimized Facebook Business Page as a Small Business Owner Read More »
Ready to get started with email marketing but have no idea what to write? It isn’t always easy knowing what to cover in order to get the best results. One thing you should absolutely avoid, is sending overly promotional or salesy emails. Your subscribers don’t want to be inundated with promotional emails! So, if you …
5 Ideas That All Small Businesses Should Talk About in Emails Read More »
Is your small business utilizing digital marketing? Today, digital marketing is considered the most effective way to attract and retain customers. However, not all small businesses are taking advantage of its benefits. While traditional marketing still plays a key role, there is no question digital techniques have taken over. Below, we will look at some …
How Small Businesses Can Benefit from Digital Marketing Vs Traditional Marketing Read More »
