Author name: Kerry Knoll

6 Ways to Nurture Word of Mouth Marketing

Want to increase the number of word-of-mouth referrals for your business? Marketing is crucial for businesses today, but it takes a lot of time and effort to get results. While digital marketing is typically considered the most effective, it is personal recommendations that provide the most powerful results. Getting more word-of-mouth referrals can be tricky. …

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Common Features of Email Software Companies & How They Can Help Your Business 

Looking to streamline your email marketing efforts?  There is an abundance of email software companies out there, each offering a variety of benefits. Helping to take the time and stress out of marketing via emails, these companies offer a range of solutions. So, what common features of email software companies should you look out for …

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Blog to Tell Locals How Your Business Helps the Community 

Are you finding it difficult to get support from your local community? Blogging to let locals know how your business benefits the community can help.  Blogs are a great way for people to learn more about their local community and businesses. Did you know for example, that most consumers today use the internet to find …

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How to Take Advantage of Local Guides to Boost Your Business

Marketing your business is essential if you want to gain new customers. However, it’s a lot of hard work trying to market your brand consistently. Local Guides by Google is one way you can cut back on your marketing efforts without minimising results. Considered a passive form of marketing, it is used by millions of …

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Sales Funnel Ideas for Local Business

Looking to boost sales for your local business? Paying attention to your sales funnel is crucial. The sales funnel is basically the customer’s journey to making a purchase. It typically involves 4 key stages including awareness, interest, decision, and action.  By making changes to your sales funnel, you can influence customer behavior. The question is, …

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6 Ways Small Businesses Use Content Marketing to Attract their Ideal Customers

Looking to attract more of your ideal customers? Content marketing is by far one of the most effective methods you can use. When done correctly, content marketing can attract heaps of new traffic to your channels. However, there is a lot that you can get wrong too. If you want to get the most from …

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How Can Small Businesses Expand Their Reach Selling Via Facebook and YouTube Live?

Live videos have been around for quite a while now. However, many businesses still don’t fully understand the benefits they can deliver. When used correctly, going live through sites such as Facebook and YouTube can greatly expand your reach. It can also deliver a lot of other awesome benefits. So, how exactly can you expand …

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